4 Fun Ways to Enhance Your Small Business’s Social Media Accounts


People don't usually go on their social media to shop, they go on to relax after a long day at work or entertain themselves during a tedious dinner party. This might make social media seem like a less than ideal place to invest time into promoting your business. However, there are ways you can make your company's social media page be what social media is supposed to be; fun and engaging.Talk About Something Other Than Your ProductIt may seem counterintuitive, but talking about something other than what you are trying to sell specifically is a very effective strategy. Saying something about the industry, in general, can be a good … [Read more...]

12 Ways to Succeed as an Entrepreneur

small business entrepreneur

Becoming a success is every entrepreneur’s dream, but in order for that to happen, there are some important tools to look at, both on the organizational and intellectual side of business. Some of the most successful entrepreneurs are those who can fulfill these objectives and clear the hurdles of business. Below are twelve tips to achieving this goal.Success Is an AttitudeBecoming a success starts in the mind. It is a disposition. If the mind is set on a goal, chances are that goal can be met. Adopting a success driven type of attitude, even when the goal is reached, is paramount.Always set newer and higher goals once one has … [Read more...]

The 6 Stages Of The Pick And Pack Process


Pick and pack is a popular service for small businesses that is offered by fulfillment centres. The process involves the individual components of an order being gathered from the master cartons and being placed into an envelope or box that is addressed to the designated recipient.Typically, a fulfillment company will work with its clients to provide assistance in both warehousing and shipping for the client’s business. Of course, some pick pack orders might be more complex than others. The process may include activities such as receiving shipments, disassembling those shipments and then reassembling them so that they can be shipped out … [Read more...]

Why Trust Is So Important in Ecommerce


Shopping online allows consumers to obtain goods from all over the globe. With a few clicks and keystrokes, buyers can bring the products they want directly to their doorstep. It almost sounds too good to be true. So, why do some people still avoid engaging with small business ecommerce stores?According to one 2017 survey, 49 percent of people who abstain from online shopping say it’s because “[they] do not trust shopping online.” Their ecommerce-related anxieties range from cyber criminals to unscrupulous companies.One thing is clear: Retailers looking to turn website visitors into customers—and one-time customers into loyal, … [Read more...]

Top Concepts to Create Winning Billboard Ads

Billboards for small business

Throughout the course of a week, you probably would have laid eyes on numerous billboard adverts. Most of the time, you won’t even notice you are doing it but subconsciously you will take in some form of message. This is why, for decades, billboard advertising has been a coveted and well used method for most small businesses.Doing so also gives the company access to a huge number of eyes and the ability to reach lots of people. If you wish to connect with providers offering billboard advertising in Brisbane, or in your local area, to further the reach of your small business, make sure to take note of the following ideas.IDEAS FOR YOUR … [Read more...]

5 Ways Exhibitions Transform Your Brand

Tradeshow exhibition

Exhibiting your small business brand can be one of the best ways to boost exposure and generate leads. Not only this, but you will strengthen your presence in the market as you embark on an exciting journey with your team. There are many ways an exhibition can inject life into your brand. This article will cover what the main benefits are so you can power on and keep on growing.Still looking for exhibition stand builders? If so, Aspect Exhibitions will be able to build you something that truly represents your vision and brings it to life.Big Brand Benefits From Exhibiting Don’t rest on your laurels and rely on positive word of … [Read more...]

4 Things Small Business Owners Should know about Crypto Wallets

Crypto wallets

A crypto wallet is basically a software program or a digital wallet which is used to store both the private and public keys which are then used to interact in numerous blockchain transactions. A crypto wallet helps the user send or receive digital currency and also monitor’s one’s cryptocurrency. When looking to trade in bitcoin or any other type of cryptocurrency one needs to have a crypto wallet. Here are a few things that the small business owner needs to know about them.Types availableWhen you are looking to trade in cryptocurrency then you need to know the available types of crypt wallets available. There are very many types … [Read more...]

Eight Credit Management Tips for Entrepreneurs

credit management

Setting up your own small business can be a hugely exciting step forward in your career. But, whilst looking after your business finances is extremely important, you also need to make sure that your personal finances are in order to truly make the most of your new business venture. A poor credit rating can hold an entrepreneur back in several ways, leaving them struggling to get business funding through the regular methods, or dealing with debt stress and anxieties whilst trying to grow a brand. As an entrepreneur, taking the time to improve your credit score and minimise your debt levels will not only benefit you personally but also impact … [Read more...]

Why Small Businesses Should Consider an Investment in Gold


Just as with a range of other investments, gold bullion tends to fluctuate in value. However, you don’t get dividend payments or interest when investing in gold. Yet, there are a few good reasons why a small business should consider investing in precious metals, as we outline below.The Best Ways for a Small Business to Invest in GoldBuy the real thingTo start investing in gold, you might like to begin by buying gold jewellery. However, the best way to go is to buy gold in coins and bar form. A gold coin is made up of one ounce of gold.You can store your gold coins in a safe deposit box or vault, but whichever you prefer, … [Read more...]

The Importance of Communication in a Small Business

small business communication

Business communications are among the most important – getting what we do right in the workplace is essential. Being a good employee has benefits for the whole team – including you, and being great at your job starts with being a good communicator. It doesn’t matter where you sit within the small business hierarchy, because everyone is protected by employment law and other rules and regulations.There are four ways you can ensure you’re communicating effectively with your colleagues, these are:Feedback – always tell your colleagues what they’re doing well Progress reports – keep your superiors in the loop Don’t be afraid to … [Read more...]

5 Reasons to Hire a Lawyer to Represent You at Work

slip and fall

When you get injured at your workplace, even if it's a small business, the insurance company is supposed to compensate you for the damages suffered. But as usual, this is not always the case because they will use all kinds of strategies to make sure that they don’t have to compensate you. What follows next is a fierce legal battle. Most victims imagine that they will save a lot of money by representing themselves in a court case. And before they know it they end up losing because the judge has ruled in favor of the insurance company. At the end of it all, the victim is denied justice due to his ignorance. Below are reasons why you should hire … [Read more...]

How To Make Money As A Sole Trader Or Entrepreneur

stock trader

Increasing numbers of Americans are leaving behind the nine to five rat race and becoming their own bosses, and in these uncertain economic times, that can be a smart move. Being your own boss allows you to profit from your own skills and hard work, rather than creating profit for others in exchange for a wage. But, becoming a sole trader or the head of a startup business is to enter a highly competitive world. If you want to make serious money as a sole trader, preparation is key, so here are three options to consider. Complete Online Training From Experts Whatever field of business you enter, from online retail to graphic design or … [Read more...]

How to Start Your Own Small Business as a Dietary Aide

small business

There are so many ways you can become an entrepreneur and start up your own company, spanning across many different fields and industries. For many people, starting their own company is a dream; it’s just a matter of finding that right kind of path and business idea to follow. If you find you have an interest in people’s health and well-being and how it relates to food, then it could be that a career as a dietary aide is what would be the most rewarding for you.While dietary aides are typically hired by nursing homes and hospitals, there’s no reason you can’t start your own small business offering your services to various private clients, … [Read more...]

A Guide To Launching Your Small Business Website

small business websites

If you have had enough of working for other people and are contemplating setting up your own small business, your website is a critical component of your success. This digital platform will showcase your company and its products or services, and should therefore be of suitable design and have the right content. Your company website will reflect your small business and must allow the user a pleasant viewing experience. There is much to consider before you actually go online, with the right web developer in your corner, and build your site. The end product is sure to be impressive, and with that in mind, here are some useful tips on how to … [Read more...]

How to Save Money During Bankruptcy

small business bankruptcy

Most people who run small businesses in Canada understand that they not only need to file for bankruptcy when they are unable to keep up with their debts, but also when they do not have any savings in their accounts.The worst part of bankruptcy filings is that even in your terrible financial situation, you will still need money to facilitate you through the process. This is the money required to pay the court fees and legal retainers.So, in the face of such expenses, many small businesses find it hard to save some money. However, this doesn’t have to be the case as there are ways through which you can save money during and even … [Read more...]

3 Ways to Improve Mission-Critical Sales Metrics for Small Business

small business metrics

Evaluating the current success of any online small business can be very straightforward when you're using analytical tools to gauge progress based on a consistent set of metrics. On the other hand, when you don't have a ruler with which to measure your achievements, it can be difficult to know where to focus your efforts first. Thus, it has become imperative for internet entrepreneurs of all kinds to become familiar with essential marketing metrics such as conversion rates, page visit times, customer retention rate, click through rates, and other key statistics related to advertising and sales efficiency. With that said, here are three things … [Read more...]

5 Tips to Finding the Perfect PR Consultant

pr consultant

Too many entrepreneurs aren’t willing to seek help when they need it. That’s because, by nature, many small business owners tend to be highly independent risk takers. But it’s important to recognize that nobody knows everything about what it takes to manage and grow a business. Sometimes, you will have to seek the counsel of others.But how do make the right choice? After all, your business is your baby. You should pick the right people to help you raise it right. This is especially true when it comes to PR. The PR consultant you end up with will help shape the public image and messaging of your brand. Since this can have a significant … [Read more...]

5 Major challenges to prepare for in a data center migration

data center

There are many small business challenges that one may face when migrating a data center. The fact that there are real-time users of the data center means that there will be lots of disruptions and lost opportunities. With this in mind, one needs to meticulously plan for their data center migration so that they can cause the least disruption and loss to their clients.Here are 5 major challenges that you need to prepare for in a Data Center Migration process:Hidden complexities of the exerciseOne of the biggest challenges to data center migration is the back end attachments that exist. The primary applications that you are moving … [Read more...]

4 Strategies for Effective Delegation


Delegation is a crucial part of small business success. Small business owners often find that their time is limited. With effective delegation, team leaders can increase productivity and ensure that their team's focus remains strong. These strategies can help you improve your delegation skills. Utilize the Strengths of your Employees Every worker has their own set of strengths and weaknesses. Always evaluate your team before delegating work-related tasks. Keep track of who is good at what and which employees could use additional training on specific tasks. This will not only ensure that all of the delegated tasks are completed, but also … [Read more...]

How Asset Tracking Software Streamlines Your Small Business Processes

Asset tracking

Does Your Small Business Need Asset Tracking Software? The assets of a small business are crucial to the smooth functioning of your company. This is because all such equipment is acquired to serve a business objective. Employees need laptops, printers - even company vehicles - to get their jobs done quickly and on time!While assets move through different stages in their lifecycle, they generates huge amounts of data that needs to be logged and dealt with effectively. For example, a malfunctioning projector can delay an important meeting, and the inability to find a replacement keyboard can slow your staff down.This is where asset … [Read more...]

Why You Should Consider Hiring a Woman to Lead Your Customer Service Team

business woman

Although this may come across as a bit sexist, there are scientifically proven reasons why women tend to do better in customer service. This is not to say that men can’t do the job as well, but statistics indicate that women have something inherent in their genetic makeup that makes them ideal candidates to lead a customer service team. Here is some of what this theory is based on. Empathy Is the Foundation of Customer Service Before looking at why women may have a better genetic makeup for leading a customer service team, let’s look at why empathy is so important in the job description. According to a recent study conducted by Penn State … [Read more...]

7 Creative Ways to Fund Your Startup


One of the biggest reasons people hesitate to start their own business is due to a lack of finances. Sometimes you need capital in order to get your idea off the ground, but most banks and traditional lenders will only fund companies that are already in existence and have proof they’re profitable or those with solid marketing plan or business plan. However, if you have dreams of entrepreneurship, you don’t have to let finances get in the way of building your dream. Check out these seven creative ways to fund your startup and reap the benefits of entrepreneurship without any hesitation.Sell your belongings.Chances are you have a few … [Read more...]

Four Mistakes Made When Starting a Small Business

small business

Starting a business is undoubtedly exciting, and something that many people think will be their first step on a path to riches. It’s usually a path paved with good intentions, but often one where people will make a fair few mistakes, especially the first time around.A great many statistics are bandied around about the number of businesses that fail early in their development. One of the scariest is one published in Inc that claims 96% of companies close before they’ve made it to the decade milestone. A decade is a long time, however. Even so, a far more conservative figure from The Washington Post that refers to around half making it … [Read more...]

Effective Procedures to Avoid Wrongful Termination Suits

wrongful termination

Disclaimer: This article should not be treated as legal advice. It’s recommended that readers still consult legal counsel and contact a lawyer should they have any concerns regarding wrongful termination suits.As small business owners, we understand that making sure our business profits is perhaps one of the most important objectives of our company's direction. However, because we rely on our employees in order to help make sure we achieve this goal, part of our responsibilities is to make sure we give them only the proper treatment and care as our staff. Part of these responsibilities is to make sure there are effective procedures to … [Read more...]

5 Things to Consider When Building a Playground as a Small Business

playground small business

Building a playground as a small business can be quite an undertaking. While it doesn’t sound like it would be a stressful job when you sign up to manage the project, it can be quite a challenge if you do not have the skills and drive to complete a large project. Installing a playground at a park or on school property can be challenging but is certainly easier than other places. There can be additional challenges when you build a playground on a premises that may have certain restrictions or are in need of additional safety certifications or liability documents in order to begin the equipment installation. This article will highlight some of … [Read more...]

Owning a Used Car Dealership

car dealership

While becoming a second hand car salesman used to be the subject of many a comedy sketch, modern day used car dealerships are a far cry from that cliché and are proven successful small businesses, even beating the recession successfully. So if you want to run your own used car small business, what kind of things do you need to bear in mind?Here are a few things to consider before you start investing in second hand cars to sell:Do your research – We asked the guys at Big Motoring World for their advice. Here’s what they had to say… “Make sure there is a demand for second hand cars in your area, otherwise you won’t be making many … [Read more...]

How Chatbots Became the Go-To Tool for Small Businesses


It used to be that any customer trying to resolve issues outside of business hours would be left helpless. If there was a problem, it would be unlikely that anyone would be around to try and fix it.Questions and order issues would go similarly unanswered, likely until the next business day. Time sensitive issues could expire during this wait period, or even worse the customer could lose interest. However, thanks to the rise of chatbot development for business, that is in the past. Chatbots are able to resolve many customer care concerns instantly, anywhere, and at any time.The Customer Service Appeal of ChatbotsWith the number … [Read more...]

Key Things To Remember Legally When You Have A Personal Injury At Work

Disclaimer: the following information presented in this article serves only as a general guideline regarding personal injury at work. If you have further questions, need clarification, or find yourself in this unfortunate situation, it is recommended that you seek the services of a personal injury attorney immediately.All business owners are responsible for providing their employees with a safe work environment. However, some employers forget about this responsibility. And as a result, you as their employee can get injured in the process. There are also times when the employers are making efforts to keep their employees safe, but … [Read more...]

Small Business Fault and Liability for Motor Vehicle Accidents

Injuries as a result of motor vehicle accidents can have disturbing effects on a small business, and on a person’s life.  Cases arising from the aftermath of these accidents can be devastating, frustrating and even stressful. If you know a small business owner who has an employee involved in a collision, here are some of the things you need to know about fault and liability for motor vehicle accidents:What Do Fault And Liability Mean For Motor Vehicle Accidents?There are several factors which can determine who’s at fault and liable for a serious vehicle collision. Due to an increasing number of injuries and deaths caused by motor … [Read more...]

Tiрѕ for Running a Suссеѕѕful B2B Whоlеѕаlе Diѕtributiоn Business


1.    Aѕk yоurѕеlf whу Whу do уоu want tо gеt intо thе whоlеѕаle buѕinеѕѕ? It is bесаuѕе уоu would enjoy wоrking with other buѕinеѕѕеѕ and manufacturers, being the mаin роint оf contact bеtwееn the two? Or iѕ it bесаuѕе уоu think it is an easy wау to make money?Whоlеѕаling iѕ a dеmаnding buѕinеѕѕ, and саn rеquirе lоtѕ of up-front сарitаl, warehousing, lоgiѕtiсѕ рlаnning and customer ѕеrviсе ѕkillѕ. Aѕ thе main сhаnnеl bеtwееn thе mаnufасturеr аnd rеtаilеr, уоu mау find yourself dеаling with hundreds оf thоuѕаndѕ of unitѕ оf merchandise nееding to be ѕhiрреd асrоѕѕ thе соuntrу оn a mоmеnt’ѕ nоtiсе.Large rеtаilеrѕ оftеn pay on a Net-10 … [Read more...]